A Resource For

Newspapers

  • Support and Training for Texas newspapers

    Charles Dickens had it right more than a century and a half ago:
    These are the best of times — and the worst of times — for community journalism.

    As metro dailies hemorrhage profits and lay off staffers, they look at community papers and try to emulate the hyperlocal emphasis and the ability to target advertising to the right consumers. But no longer do community newspapers hold the franchise on news, even in the smallest of towns. News consumers are plugged into information from around the world on a variety of devices and social media have become a major competitor for news delivery.

    Enter the Texas Center for Community Journalism. We’re all about community newspapers in Texas. Our mission is to provide support and training for community newspapers – on our Web site, on Facebook and Twitter, in our workshops and seminars, and even one-on-one in your newsroom.

    We want to provide the training you need, to answer questions, to provide options, and to help you find additional resources – whether you’re trying to improve your website, to get an answer to a tricky legal question, or to hire a new staff member.

    Bottom line: We’re here for you. So call us with your questions, connect with us on Facebook and Twitter, and watch our website as we add services and respond to the needs of Texas newspapers.

    Recent / Featured Blog Posts

    We need to be ready to prove that print ads work

    When it comes to advertising sales, we’re still stuck in the 1980s. How do we know? Because we’re still trying to sell space for ads in the newspaper – and we’re trying to sell to folk who more

    Newspaper mottoes and slogans: Helping to brand your editorial product

    Does your newspaper have a motto? Or a slogan? Do you know the difference? Mottoes, slogans and marketing pitches were common in the days when most big newspapers had competition, as they tried to more

    Saying goodbye to Dixie

    I grew up whistling Dixie. Literally. It was one of the first songs my daddy taught me, and I liked it. A third-culture kid growing up in British Commonwealth countries, it gave me a connection to my more